I am referring to the week-long exhibition from May 23-29 dubbed Wow! TAIWAN Select Pop-up Store in Glorietta 1 Makati.
15 Popular Taiwanese Brands are on display with freebies and demos so guests could get a taste of Taiwan's best.
Josh Kang, the Director of the Global Marketing and Consulting Division of Marketing Research of Wow Taiwan Selects said "we are convinced about the strong market potential of the country, (Philippines) and that's why we decided on a store theme that grabs the attention of young Filipinos."
Featured beauty and skincare brands include Dr. Morita, a facial mask brand that has sold 30 Million pieces worldwide; Naruko, which makes natural skincare products; TS6, a globally famous probiotic brand for women's health; Hydron, the top Taiwanese contact lens brand; Dr. Formula, a body and beauty care line developed by a professional medical team; and City Color, a brand known for its affordable fashion cosmetic products.
As for lifestyle, the pop-up store introduced Filipino consumers to Sakura, one of the best brands in integrated kitchenware; KTV-Brio, the smart mobile product manufacturer; O'Ringo, a well-known handmade leather shoe brand in Taiwan and Kimo Footwear which adopts German design to Asian need to design comfortable shoes.
And there are of course the delectable treats and beverages from Taiwan which I was excited to try. These include Seven Seven, a chocolate snack brand that has sold 6.75 billion chocolates worldwide; Taiwan Beer, an authentic Taiwanese beer in classic and fruit flavors; Sweet Mountain, which offers updated versions of traditional cookies and jelly treats; Royal Family, a brand famous for its Japanese-style rice cake; and Yon Ho, a soy.milk brand that is popular internationally.
The Wow! TAIWAN Selects Pop-up Store will be making next stops in Indonesia and Vietnam.
For more information about the products,